Events

BLU Comes Together for a Day at the Beach

 BLU Comes Together for a Day at the Beach
Written by
Marketing Team
August 12, 2026

There is something special about being outdoors, surrounded by the ocean, and working alongside others toward a shared purpose.

On Saturday, August 8, the BLU by ThriveWell® team joined Rotary Fort Lauderdale and Rotary Broward for a beach cleanup focused on protecting our coastline and the wildlife that calls it home.

The group paid close attention to the small pieces of debris that can easily be overlooked: cigarette butts, plastic caps, pieces of plastic, and other litter scattered along the shoreline.

These seemingly small items can have a meaningful impact on coastal ecosystems and wildlife. Keeping the beach and the areas surrounding turtle nests clear of debris helps create a safer environment for sea turtle hatchlings as they make their way toward the ocean.

But the morning was about more than cleaning the beach.

It was a chance to step outside, connect with one another and contribute to something bigger than ourselves. Walking along the shoreline, working together and enjoying the beauty of the ocean created a meaningful experience filled with conversation, laughter, community and camaraderie.

“There was something very therapeutic about being out there together. You slow down, become more aware of your surroundings, and realize that even the smallest action can make a difference.”

For BLU, experiences like this reflect the belief that wellbeing extends beyond the individual. It is also about connection, to one another, to our community and to the world around us.

We are grateful to Rotary Fort Lauderdale and Rotary Broward for welcoming our BLU team and helping make the morning such a meaningful experience.

We look forward to coming together again next month.

Ready to make a difference along our coastline? Sign up for our next beach cleanup and join us for another morning of community, connection, and coastal care.

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