Summer at BLU

This summer, BLU by ThriveWell® is launching a series of new experiences designed to bring our members closer together, inspire healthier living, and strengthen the sense of community that makes BLU unique.

At BLU, wellness goes far beyond fitness and recovery sessions. It’s about surrounding yourself with people who motivate you, encourage growth, and make the journey toward better health more meaningful. From shared experiences and friendly competition to personal growth and social connection, our newest initiatives are designed to help members thrive together.

Stronger Together

‍As part of our new “Stronger Together” initiative, BLU Members who refer a friend or family member to join BLU between June 1, 2026, and August 31, 2026, will each receive two complimentary Advanced Fitness & Recovery (AFR) sessions when the new member joins.

Advanced Fitness & Recovery Sessions include:

• BLU-Certified Personal Training
• EMS (Electromyostimulation)
• Mild Hyperbaric Oxygen Therapy (mHBOT)
• Select IV Therapy
• Advanced Stretch Therapy
  

Because wellness journeys are often more successful and enjoyable when shared with others.

Beat the Heat Pickleball Play

This summer, BLU is also introducing our “Beat the Heat” Pickleball Initiative, giving members even more opportunities to stay active, connected, and engaged indoors throughout the season.

All BLU Members will now enjoy access to our indoor pickleball courts during the summer months and may bring up to three guests when signed in and accompanied by the member.

Whether you’re playing competitively, learning for the first time, or simply enjoying time with friends and family, pickleball offers another fun and energizing way to move your body, build relationships, and embrace healthy living within the BLU community.

We are also excited to introduce BLU Clubs' new community-driven experiences designed to connect members through shared interests, wellness challenges, recreation, learning, and personal growth.

These experiences are intended to create deeper relationships among members while fostering accountability, encouragement, and a stronger sense of belonging.

Upcoming BLU Club Experiences

BLU Pickleball Tournament — June 27

BLU’s first-ever Member & Guest Pickleball Tournament will feature an evening of friendly competition, connection, and community building. Members are encouraged to invite guests to experience the energy and culture that make BLU special.
REGISTER‍

‍Journey to New Heights Challenge

This month-long challenge will encourage members to step beyond their comfort zones both physically and mentally while supporting one another through accountability, motivation, and shared growth.
‍JOIN THE CHALLENGE

BLU FIFA Fit Challenge

The competition is on! Predict the winner of exciting matches and earn points toward the BLU FIFA Fit Challenge leaderboard. Submit your prediction before kickoff at 3:00 p.m. Each correct pick earns 1 point. Follow along throughout the tournament, rack up points, and see where you rank against fellow members
‍WEEK 1 PREDICTION

As BLU continues to grow, these initiatives reflect our commitment to creating more than a wellness destination. We are building a longevity-focused community where people can move better, feel stronger, develop meaningful relationships, and truly thrive together.