BLU by ThriveWell® Announces Leadership Advancements

Following its first anniversary, BLU by ThriveWell® is celebrating another important milestone: the professional advancement of three team members who have helped shape its journey.

Jaime Lane has been named Director of BLU Operations, while Alli Baron and Alexis Jackson have transitioned into Longevity Coach roles, reflecting BLU's continued investment in its people and the Member experience.

Jaime Lane Named Director of BLU Operations

Since BLU's earliest days, Jaime Lane has played an instrumental role in bringing the organization's vision to life.

In her new position as Director of BLU Operations, Jaime will oversee day-to-day operations, helping ensure BLU continues to deliver an exceptional experience for Members and its growing community.

Gordon L. Chen, MD, Co-Founder and CEO, shared: "Jaime has played an integral role in BLU’s growth from day one, helping shape the foundation of who we are today. I’m confident she will excel in this new role, leading our team with the same dedication, ownership, and passion she has consistently demonstrated.

Alli Baron and Alexis Jackson Step Into Longevity Coaching Roles

Alli Baron and Alexis Jackson are taking the next step in their professional development as BLU Longevity Coaches, helping Members translate health assessments, medical recommendations, and personal goals into meaningful, sustainable lifestyle changes.

Working closely with BLU’s medical, fitness, and nutrition teams, Longevity Coaches serve as a consistent point of connection for Members, providing personalized guidance, accountability, and ongoing support. From setting achievable goals to navigating challenges and celebrating progress, their focus is on helping Members turn knowledge into action and build habits that support long-term health and longevity.

For Alexis Jackson, the transition represents an opportunity to deepen her impact.

“It’s been a rewarding experience growing with BLU. As a Longevity Coach, I’m excited to help people take small, intentional steps toward lasting, meaningful change.”

‍Alli Baron transitions into her new role after playing an instrumental part in shaping BLU Café, from developing its menu to ensuring Members enjoy nutritious, thoughtfully crafted food that supports their health and wellness. Having recently completed her Health Coach Certification, Alli brings that same passion for well-being and personalized care to her new role as a Longevity Coach.

“Completing my Health Coach Certification has strengthened my passion for helping people build healthier lives. I’m excited to help Members turn their health goals into practical, everyday habits.”

Growing Together, Moving Forward

As BLU enters its next chapter, these advancements reflect the value of investing in the people who bring its mission to life every day.

Congratulations to Jaime, Alli, and Alexis on their well-deserved achievements and the impact they will continue to make across the BLU community.